Haitian Imagery Style

sympathic | technical clean | modern | respectful

The right imagery turns facts into feelings. This section guides you in selecting and editing the perfect fitting photos – including key do’s and don’ts – to ensure every visual is sympathic, technical clean, modern and respectful, true to the Haitian brand.

Haitian imagery world favors a clean, modern, friendly and technical color temperature:

• Haitian blue, blue shades

• cool whites and neutral greys.

Keep contrast clear and surfaces natural for a calm, modern look that conveys precision and competence.

Our People

Our employees bring Haitian to life—every day, on every detail. Use employee imagery only with explicit consent. Portray colleagues with respect and appreciation—clean workwear, tidy surroundings, confident posture. Favor bright, friendly lighting with a modern, technical-clean look aligned with Haitian and our “Respect People” value.

Our Products

Our products are shown in a cool, technical color world—machines, robots, and peripherals with a consistent temperature. This uniform look signals quality and precision, and reflects Haitians commitment to presenting its product portfolio in the most professional way.

Our Workshops & Buildings

Workshops and buildings showcase Haitians outstanding manufacturing power—complex production lines, lean processes, and disciplined execution. A cool, technical color temperature reinforces the message of precision and efficiency, keeping the environment modern, clean, and highly professional.

Don’ts

• No depictions of violence or physical harm

• No religious symbols, rituals or messages

• No discriminatory, offensive or excluding content

• No clearly recognizable people without their consent

  (exception: wider event crowds where individuals are not the focus

Color Corrections

Production environments are often too dark for clean photography, and additional lighting is not always feasible. To keep a consistent, professional Haitian look, images must be optimized in post-production. A step-by-step guide for professional Adobe Photoshop color correction is available for download in our Haitian cloud.